©2020 Headline Risk All rights reserved

MONITOR, MEASURE, MITIGATE, MANAGE
NEWS IMPACTS ON YOUR BUSINESS

ARE YOU MANAGING

HEADLINE RISK EFFECTIVELY?

Most companies manage their reputations proactively, through PR and marketing campaigns.

Headline risk, by comparison, is typically managed reactively, through crisis management.

 

A single negative news cycle can slash sales and inflict lasting damage on your company's reputation. 

Is there more enterprise risk management can do to proactively monitor, measure, and mitigate

the financial and strategic impacts of headline risk?

MONITOR

 

Can your

risk governance process

identify emotionally charged

third-rail issues that

trigger headline risk?

 

MEASURE

 

Can your risk research separate

signals from the media noise, 

producing actionable insights

to guide your

risk governance processes?

MITIGATE

Are early warning indicators

built into your

risk severity framework

to forecast the depth and duration of a material crisis event?